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Wholefoods
Organic Wholefoods was started in 1989 by Melbourne man Scott Kinnear after he found it impossible to buy all his organic grocery shopping at one store.

While there were a few organic stores here and there throughout Melbourne, none had everything he needed for his young family.

So, he decided to open a one stop organic grocery shop where customers could do all their weekly and top up shopping.

The first store opened in Lygon St Brunswick and immediately became a popular destination for the growing number of people concerned about eating healthy food and the environment.

Ten years later, a second store was added in Smith Street, Fitzroy. For a while there was a third store at Daylesford when Scott lived there. This store was sold in 2010 and Scott moved back to Melbourne. A third store was added at Flemington in 2015 and on 7 April 2021 we opened our newest store at East Brunswick Village.
5 Village Avenue
03 9118 4131


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